Studds Accessories Unlisted Shares Details:
Pan No:
AACCS4217Q
Face Value:
₹ 5 Per Equity Share
ISIN:
INE00Q601028
Paid Up Equity Capital :
Rs. 9.38 Cr
About Studds Accessories
Started in the year 1972, Studds Accessories today is the largest two-wheeler helmet manufacturer of the world (In term of a total number of helmets sold in FY 2018) diligently serving their customers with safety, style, and comfort. In FY 18-19, they have manufactured 58.9 Cr helmets.
With a market share of more than 25% in India, they have established themselves as the largest organized player in the industry. What started as small manufacturing set up is today 2 manufacturing facilities company spread across almost 6 acres in Faridabad, Haryana.
Largest-Manufacturer of Helmets in the world, UNIQUE- Their laboratory is the only one in the industry (in India) to be certified by European Safety Agency, and Safety- They use one of the best technologies in the world to produce certified products.
Truly a multi-product, multi-location, and multi-market company, the Company today has 3 operational and one under construction in Faridabad, Haryana. Backed by a strong portfolio of more than 50 products and a strong dealer network, the two major brands of the Company STUDDS and SMK are synonymous with quality two-wheeler helmets.
The company also entered into agreements for supply of helmets and two-wheeler lifestyle accessories with two-wheeler OEMs such as Honda Motor India Private Limited, Hero Motocorp Limited, Suzuki Motorcycle India Private Limited and UM Lohia Two Wheelers Private Limited. All the helmets supplied to the two-wheeler OEMs are under joint branding.
Competitiveness
a) Innovation- 16 New Products launches in the last 3 years.
b) Excellence- 21 No. of quality/safety test done in-house (per helmet as per ECE 22.05 standard)
c) Adaptability- 7 Different sizes are available in the helmet.
d) Presence- Over 360 Active dealer network across India as on 31st March 2018 across more than 30 countries.
Revenue Model
(a) The company sells a helmet in the range of Rs.825 to 2165 under the brand name Studds having a market share of 25% as of FY18.
(b) The company sells a helmet in the range of Rs.2300 to 9800 under the brand name SMK having a market share of 27.79% as of FY18.
(c) Apart from selling a helmet the company also in the business of Motorcycle Accessories like Jacket, Gloves, Glass, etc.
(d) The 90% of the Revenue comes from Helmet division and 10% comes from Motorcycle Accessories.
(e) The 92.3% of the business comes from the Domestic Market and rest 7.97% comes from Export.
Company Financials
Profit n Loss Key Parameters (all figures in Million)
Year
Revenue
PAT
EBITDA Margins
Profit Margins
Outstanding Shares
EPS
FY16
2,930.26
245.59
13.40%
8.0%
1.093
12.48
FY17
3,111.33
236.01
11.90%
11.99
FY18
3,417.89
328.81
16.80%
10.0%
16.71
FY19
3,972.53
404.86
18.53%
10.2%
19.676
20.58
FY20
4369.46
745.92
23.72%
17%
37
Shareholding Pattern as on 31.03.2020
Name of the Shareholder
No. of Shares
% of Holding
Madhu Bhushan Khurana
1,08,92,880
55.36
Sidhartha Bhushan Khurana
28,14,480
14.30
Chand Khurana
16,48,800
8.38
HELMETS MANUFACTURER - ONE OF THE LARGEST GLOBALLY